White clock icon with a circular arrow and "24h" below, highlighting Tecnogera's full availability on a light gray background.

0800-772-1601

Rain and High Temperatures Drive Temporary Energy Market

The International Research Institute for Climate predicts a 70% chance of El Niño in 2019, leading to dry weather in the Central-North and wet conditions in the South/Southeast with high temperatures and heavy rains. Storms cause power outages disrupting business operations. In retail, demand for temporary energy is expected to grow by 50% at the end of 2018 and the beginning of 2019. Rental becomes a viable alternative including generators, accessories, and 24-hour service, avoiding high acquisition costs.
Several white Tecnogera power generators are lined up on a paved yard, ready to provide temporary power. Orange safety cones mark the area as dark clouds signal rain and tall buildings appear softly in the background.
Several white Tecnogera power generators are lined up on a paved yard, ready to provide temporary power. Orange safety cones mark the area as dark clouds signal rain and tall buildings appear softly in the background.
Index

The International Research Institute for Climate and Society (IRI) found that the chances of El Niño occurring at the beginning of 2019 are about 70%. For South America, if it happens, the phenomenon will result in drier weather in the Central-North and wetter conditions in the South and Southeast, with very high temperatures followed by heavy rains.

Storms mean disruptions for businesses and the general population, suffering from power supply interruptions, fallen trees, and flooding. For entrepreneurs, the losses can go even further, especially when it comes to power outages.

Operational Risks of Power Interruptions

Imagine a company, in full operation, having to completely stop its production line, send employees home, delay deliveries, and even lose raw materials due to lack of refrigeration? The main impacts include:

  • Total production stoppage
  • Temporary employee layoffs
  • Delivery delays
  • Loss of raw materials due to lack of refrigeration
  • Significant financial losses
  • Damage to the company’s image

Growth Opportunity for the Sector

For the temporary energy sector, the combination of high temperatures, heavy rains, and power outage risks presents an excellent opportunity to expand business. Just to give an idea, in the retail sector alone, demand for generators and temporary energy solutions is expected to grow by 50% in this year’s final stretch and the first months of 2019.

Demand Seasonality

December

  • Increased activity in Christmas shopping
  • Higher traffic in malls and shopping centers
  • Intense air conditioning needs

January/February

  • School holiday period
  • Days of intense heat
  • Higher demand for air-conditioned environments
  • Summer events

In the past, only companies focused on essential services invested in additional energy through generators, but this reality has been changing in recent years. Operating continuously and not relying solely on utility power has been the way to ensure competitiveness in various business sectors.

Rental as a Viable Alternative

In this scenario, renting temporary energy solutions presents itself as an economically viable alternative, as most companies do not want or cannot bear the costs involved in acquiring generator sets. For many, this type of investment would directly impact the company’s financial health and revenue generation.

Advantages of Rental

  • No high initial investments
  • Predictable and controlled costs
  • Maintenance included
  • Constant technological updates
  • Scalability according to need

What’s Included in the Rental Package

  • State-of-the-art generators
  • All necessary accessories
  • 24/7 specialized service
  • Replacement in case of defects
  • Upgrades to more modern models
  • Energy security guarantee

Tecnogera Solutions

Aware of market demands, Tecnogera has been investing in equipment that consumes less fuel to generate energy. The company offers customized solutions for various segments, with competitive advantages:

  • Over 12 years of market experience
  • National presence with units in:
  • São Paulo
  • Rio de Janeiro
  • Bahia
  • Minas Gerais
  • Rio Grande do Norte
  • Modern and efficient equipment
  • Customized solutions for every need
  • Specialized service
Share: