The International Research Institute for Climate and Society (IRI) found that the chances of El Niño occurring at the beginning of 2019 are about 70%. For South America, if it happens, the phenomenon will result in drier weather in the Central-North and wetter conditions in the South and Southeast, with very high temperatures followed by heavy rains.
Storms mean disruptions for businesses and the general population, suffering from power supply interruptions, fallen trees, and flooding. For entrepreneurs, the losses can go even further, especially when it comes to power outages.
Operational Risks of Power Interruptions
Imagine a company, in full operation, having to completely stop its production line, send employees home, delay deliveries, and even lose raw materials due to lack of refrigeration? The main impacts include:
- Total production stoppage
- Temporary employee layoffs
- Delivery delays
- Loss of raw materials due to lack of refrigeration
- Significant financial losses
- Damage to the company’s image
Growth Opportunity for the Sector
For the temporary energy sector, the combination of high temperatures, heavy rains, and power outage risks presents an excellent opportunity to expand business. Just to give an idea, in the retail sector alone, demand for generators and temporary energy solutions is expected to grow by 50% in this year’s final stretch and the first months of 2019.
Demand Seasonality
December
- Increased activity in Christmas shopping
- Higher traffic in malls and shopping centers
- Intense air conditioning needs
January/February
- School holiday period
- Days of intense heat
- Higher demand for air-conditioned environments
- Summer events
In the past, only companies focused on essential services invested in additional energy through generators, but this reality has been changing in recent years. Operating continuously and not relying solely on utility power has been the way to ensure competitiveness in various business sectors.
Rental as a Viable Alternative
In this scenario, renting temporary energy solutions presents itself as an economically viable alternative, as most companies do not want or cannot bear the costs involved in acquiring generator sets. For many, this type of investment would directly impact the company’s financial health and revenue generation.
Advantages of Rental
- No high initial investments
- Predictable and controlled costs
- Maintenance included
- Constant technological updates
- Scalability according to need
What’s Included in the Rental Package
- State-of-the-art generators
- All necessary accessories
- 24/7 specialized service
- Replacement in case of defects
- Upgrades to more modern models
- Energy security guarantee
Tecnogera Solutions
Aware of market demands, Tecnogera has been investing in equipment that consumes less fuel to generate energy. The company offers customized solutions for various segments, with competitive advantages:
- Over 12 years of market experience
- National presence with units in:
- São Paulo
- Rio de Janeiro
- Bahia
- Minas Gerais
- Rio Grande do Norte
- Modern and efficient equipment
- Customized solutions for every need
- Specialized service





